Spring News

Spring News
21 Mar 2016

“To be selected requires a long journey”



Forevermark is a brand of the De Beers group, which is proud to have over 125 years of expertise in the diamond industry. Each Forevermark diamond is natural, hand-selected, and carries a promise that it is beautiful, rare and responsibly sourced.

Forevermark diamonds are hand-selected for their beauty and rarity; each is genuine, untreated and natural. Less than one percent of the world’s diamonds are eligible to become Forevermark.

It is an honour that tram advertising has been chosen for the launch of the brand in Hungary.

“Full foliage” trams will be in service on premium lines – 47, 56-56a-61 and 4/6 – throughout February and March.



Pose as a fairy for a picture!


In a TV spot created for SPAR’s “Charming Prices” campaign, Nóra Ördög is hovering as a fairy who charms customers with good prices and various promotions. In addition to the spot, the elements of the campaign are also displayed in the press, online, on other vehicles and billboards, as well as on citylight and indoor surfaces. The aim of citylight appearance is raising awareness to the 25th anniversary campaign of SPAR in a funny way that involves users, and thus brings the brand and its birthday message closer to customers. The citylights allow passers by to become a fairy for a picture.

Campaign:                  Spar’s charming birthday

Medium:                     citylight

Location:                     Budapest and other cities

Duration:                     2–31 March 2016

Nr. of sites:                 46


Publimont: Always visible!